ELANZA’s Solution
ELANZA offers personalized, multimodal endometriosis care plans. Their virtual platform pairs women with a personal care navigator and provides data insights to help track progress. Plans are updated monthly, providing consistent, responsive support.
ELANZA personalized care is backed by board-certified OB/GYNs, MDs, and wellness specialists who are available to support women with endometriosis in a variety of areas. Care can be directed towards pain management, or personalized to support fertility.
Because of the limited availability of education surrounding endometriosis, even for medical professionals, finding specialized care can be extremely difficult. Women often have to travel hours to find doctors they trust, and surgeons who are qualified to remove lesions. ELANZA aims to leverage its virtual care system to reach millions of women suffering from endometriosis who are unable to find specialized care in their hometowns.
The start-up, ELANZA, which counts a Stanford Gynecology and Obstetrics Professor Emeritus amongst its clinical advisory, emerged from Techstars New York accelerator and received funding from Human Ventures, Gaingels and the Accel Scout Fund. It has recently joined the Re/Wire development studio run by the consumer health company HALEON.
Femovate’s Impact
ELANZA Wellness was awarded sponsorship through Guidea’s Femovate program in 2022.
As part of the Femovate sponsorship, the digital health experts at Guidea worked with ELANZA founders Catherine Hendy and Brittany Hawkins to draft the early version of the customer experience. We started by identifying the promise of the product, UX success metrics, archetypal users, and situational persons. We then worked together to map the ideal customer journey and ways to provide early value for women seeking second opinions, pain relief and other aid. For development, Guidea provided early wireframes with a specific focus on sign up, subscribing, onboarding and care navigation.
For more information about ELANZA Wellness, visit www.elanzawellness.com and follow them on LinkedIn
For more information on Femovate visit www.femovate.com and follow us on LinkedIn
For interviews please contact Theresa Neil
